Stagestruck

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Stagestruck is a company with a reputation for delivering and managing world-class events and experiences for blue chip clients.

 

I joined in January 2018 to help improve the quality of creativity so it matched the quality of delivery.

 

I've restructured the core team of 3D and 2D designers and introduced new working practices and processes to create an ideas first culture.

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I've also changed the focus of the Content Team from a production mind-set to a creative one, leading to an increase of content and social media projects for M&S Food.

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Finally, I led a rebrand of the company to better reflect what we do now as well as tie-in with our long-term ambitions and growth plans.

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The events and experiences industry is new to me but it's allowed me to prove I can build and lead diverse department with a focus on effective creativity.

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Mullen Lowe

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Between 2012 and June 2017, I was the Global Creative Director for several Unilever brands including their biggest, Knorr. My task was simple – improve the quality of the work.

 

By working closely with the global client team in London, the regional clients all around the world and of course all the Lowe offices, I managed to do this. Especially in the key developing markets such as South America, Southeast Asia and China.

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In 2015 I led the launch of Knorr's first online campaign that has had over 130 million views worldwide, making it the most viewed film for a food brand in history as well as the most viewed branded content film in 2015.

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In addition to my responsibilities on Unilever, I also the led several creative for pitches, helping the agency win the UK government's Financial Services Compensation Scheme business, the lingerie brand Sloggi and the National Trust.

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AMV BBDO

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At AMV I was the Creative Director for The National Lottery, RAC, Royal Mail, NHS Direct and Pizza Hut. It was also a purple patch for pitches, winning all eight I was involved in.

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BBH

 

I joined BBH in 2003. It's arguably been the most creative advertising agency in the UK for the last 30 years. and to work closely under Sir John Hegarty and John O'Keefe was an opportunity I couldn’t resist. During my time there I worked on successful pitches for Body Form, Barclaycard and Castlemaine XXXX. The latter won several awards including a Silver at the Campaign Poster awards.

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Rainey Kelly Campbell Roalfe / Y&R

 

I joined RKCR for a week of freelance in 1999. I stayed for 4 fantastic years, creating award winning campaigns for The Times, Virgin Trains, Lego, Talk Sport and most notably of all, Land Rover.

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Banks Hoggins O’Shea

 

The agency where I helped create the Waitrose Campaign, probably the campaign I'm most proud of as it was extremely effective, ran for many years and won many awards.

 

Early years

 

I began my career in London and then returned north to Manchester for a few years, where I teamed up with my long-term partner, Markham Smith. Together we created several posters for the anti-smoking pressure group, ASH. The work gained a lot of positive media coverage and won many creative awards, including a D&AD silver pencil, the first to be won by a regional agency.